Superbrands, the independent authority and arbiter of branding, awarded India’s most powerful brands. Apollo Hospitals was among the top 10 business superbrands of 2011. The top 10 business superbrands of 2011 are:
1. ACC; 2. Adani; 3. Amadeus; 4. Anchor; 5. Apollo Hospitals; 6. Bharat Petroleum; 7. BILT; 8. Birla White; 9. Blue Dart and 10. Blue Star.
The Apollo Hospitals Group was the only healthcare provider to be featured in the top 10 powerful brands. Speaking during the event, Montek Singh Ahluwalia, CEO, Superbrands Worldwide Limited said, “While India is still an emerging market there is no doubt that these Superbrands will play an exceptional role as the Indian economic juggernaut gains greater momentum.”
Hundreds of leading Indian brands were evaluated first by a very knowledgeable group of brand-savvy citizens and then by the Superbrands Council which comprised some of the country’s most outstanding marketing minds. Only brands that achieved a very high level of recognition were invited to participate in the Business Superbrands book.